3 min read
Updated: December 2024
A branded QR code with your logo in the center. QR codes have built-in error correction that allows them to work even with a logo covering part of the pattern.
QR codes include error correction - extra data that allows them to be read even when partially damaged or obscured. This is what makes adding logos possible: the logo essentially "damages" part of the code, but error correction compensates.
Our generator uses the highest error correction level (30% damage tolerance) when you add a logo. This means up to 30% of the QR code can be covered and it will still scan.
Simple, bold logos
High contrast colors
Square or circular shapes
PNG with transparency
10-20% of QR size
Complex, detailed logos
Light or faded logos
Wide horizontal logos
JPEG with white background
More than 25% of QR size
Before uploading, optimize your logo for best results:
Square logos center perfectly in QR codes
Transparency lets the QR pattern show through edges
Text in logos often becomes unreadable at small sizes
Smaller images will appear pixelated
Start by selecting your QR code type (URL, WiFi, vCard, etc.) and entering your content. The logo will be added on top of this QR code.
Tip: Complete the content first - changing QR type later won't remove the logo, but best practice is content first.
Click on the "Style" tab in the generator. Scroll down to find the Logo section. This is where you'll upload and configure your logo.
Tip: The logo feature works with any QR code type.
Click the logo upload area or drag and drop your logo file. Supported formats are PNG and JPG. The logo will appear in the center of your QR code preview immediately.
Tip: PNG with transparent background works best. Square images are ideal.
Use the size slider to adjust how large your logo appears. The size is a percentage of the total QR code area. We recommend keeping it between 15-20% for best scannability.
Tip: Smaller is safer - a 20% logo is very visible but won't affect scanning much.
Select how your logo should be displayed: "Square" adds square padding, "Circle" makes it circular (great for round logos), "Original" uses your logo's actual shape.
Tip: Circle shape can crop corners of square logos - preview before finalizing.
If your logo needs more visibility against the QR pattern, enable the logo background option. This adds a solid color behind your logo.
Tip: White background usually works well to make logos pop against dark QR codes.
This step is critical! Scan the preview QR code with your phone. The logo covers part of the QR pattern, so you must verify it still scans. If scanning is slow or unreliable, reduce logo size.
Tip: Test on both iPhone and Android. Some cameras are more tolerant than others.
Once scanning works reliably, download your QR code. SVG format preserves logo quality at any size. PNG is good for web use.
Tip: If you'll print at various sizes, download SVG for the best quality.
Have your logo ready? Let's create a branded QR code.
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